Getting anything noticed has always been an art form, like eating beans on toast and avoiding all the beans sliding off the toast and leaving you with a gloopy bean juice soaked slice of bread.
Let's say you make videos and upload them to a site like Youtube, you are putting your one video in a pool of already existing videos. Some of which are featured by the platform and will already rank higher than your contribution will.
Not deterred by this, you start working on another video and a week later you upload another piece of work. Now you have two videos to compete against the already existing titles - yah! But here's the kicker, you aren't just competing against several billion existing videos, but also the 70,000 videos that have been added since you last uploaded. Oh dear.
The same can be said for Steam. In 2019 it was reported that Steam had 30,000 games listed and you can probably safely say another 10,000 were added this year.
Now I have one game on Steam, so I have a 1 in 40,000 chance to be found by sheer luck. But things don't happen by luck, GTA V isn't popular by chance. It's popular because it's a good game AND they spent millions of pounds getting it discovered.
I'll tell you straight, I haven't got the skill to make a game like GTA, nor do I have the budget to get any game I do make noticed by anyone.
So I make the games I can manage and a drop a video on Youtube, in the sea of billions of other distractions, in the hope I'll get noticed.
Don't get me wrong I'd love to be loaded, but the thought that someone comes across my random eclectic channel. Then discovers a game I've made on Steam and buys it, is kind of special.
It's like a meteor falling to Earth and you get the tiny piece of rock that lands. Yeah there are lots of other rocks around your feet. But this one was a special find.